Empowering Branches with NuSource Financial's Technology Solutions: Capitalizing on Cash Utilization Trends
- NuSource
- 4 days ago
- 2 min read

Cash remains a cornerstone of consumer transactions in 2025, driven by its psychological and practical benefits. Financial institutions (FIs) can capitalize on this trend by adopting advanced technologies like Interactive Teller Machines (ITMs), Advanced Automated Teller Machines (ATMs), and Teller Cash Recyclers (TCRs). NuSource's expertise in branch transformation ensures these solutions enhance efficiency, customer experience, and financial inclusion.
The Resilient Demand for Cash
Despite digital payment growth, cash is still a vital payment method. Consumers value cash’s tangibility, which promotes mindful spending and budgeting, as highlighted by Cash Matters. Globally, 87% of transactions in developing economies rely on cash, underscoring its dominance (CoinLaw). In the U.S., cash usage has stabilized at 16-18% since 2020, with consumers holding 53% more cash as a store of value (Federal Reserve). This sustained demand drives the need for accessible, efficient cash access points.
Technology Solutions for Cash-Driven Branches
NuSource delivers cutting-edge technologies to meet consumer cash preferences while optimizing branch operations.
Core Integrated Interactive Teller Machines (ITMs)
ITMs take self-service banking to the next level with core integration, offering 24/7 banking access to services that were only available via the teller line a few short years ago. They extend branch hours by 88%, with 30% of deposits occurring after hours (The Financial Brand, 2025). NuSource’s ITM solutions enhance the customer experience by providing full banking services when and where they're needed.
Advanced Functionality ATMs
The global ATM market is projected to reach $36.3 billion by 2033. Cash Recycling at the ATM is growing rapidly as consumers recognize the value and convenience of depositing cash at will. Financial Institutions are seeing the value of ATM recycling as well as reduced CIT costs.
Streamline Cash Transactions
Teller Cash Recyclers (TCRs) streamline deposits and withdrawals, allowing tellers to focus on customer relationships. These systems support high-volume cash transactions, ensuring efficiency in cash-heavy environments.
NuSource: Preparing Branches for the Future
As a trusted leader in branch transformation, NuSource offers end-to-end solutions tailored to consumers' needs. Our expertise in ITMs, ATMs, and TCRs drives operational efficiency and customer satisfaction. By leveraging data analytics, we optimize branch efficiency and staffing via cash transaction speed and patterns, delivering a measurable ROI. For example, our video-enabled ITMs and mobile-integrated ATMs enhance service in high-traffic areas, while TCRs reduce costs within cash-intensive branches.
Meeting Consumer Cash Needs
Cash’s role in budgeting and small transactions makes it essential, particularly for low-income households and older adults, who use cash for 22% of payments (Atlanta Fed, 2025). NuSource specializes in integrating technologies to ensure branches meet these needs, fostering financial inclusion and customer loyalty. By providing secure, convenient cash access, FIs can differentiate themselves in a competitive market.
Partner with NuSource for Branch Success
Ready to leverage cash utilization trends? Contact NuSource to deploy ITMs, ATMs, and TCRs that enhance efficiency and customer experience. NuSource’s proven expertise will transform your branches into future-ready, cash-accessible hubs.
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Technology Driven Efficiency & Service — NuSource